Molding the Message
Students are expected to storyboard potential videos, outline editorials and essays, come up with a daily social media plan for posting, and plan a presentation that educates people about their cause and describes their social media campaign.
Written Component
Read the Written Component Overview under the Important Documents link. Take a look at the Persuasion Map Model. Whether you are writing an editorial or a persuasive blog post or a letter to a politician or organization which can help your cause, essentially you are writing a persuasive essay. Use this online organizer to plan your written component. This organizer is just a sketch of your finished essay.
Essay Outline Category
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Perfect-3
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Average-2
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Poor-1
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Spelling, Grammar and Mechanics
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Thesis: Thoughtful, well articulated position
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Supporting Reasons: Thoughtful, well articulated
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Examples: Thoughtful, well-articulated
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Conclusion: Thoughtful well articulated
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Score: 14-15=A 12-13=B 10-11=C 8-9=D 0-7=F________________
Video Component
Take a look at the Video Overview again. Planning the video component requires you to generate storyboards for your videos. Use this template from Google Drive. These storyboards will help guide your project, be sure to send /share them with me. I will use the rubric below to assess your work.
Story Board Category
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Perfect-3
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Average-2
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Poor-1
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Spelling, Grammar and Mechanics
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Main Idea: Thoughtful, well articulated position
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Dialogue/ Voiceover: Thoughtful, well articulated
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Images & Videos: Thoughtful, well-articulated
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Originality
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Score: 14-15=A 12-13=B 10-11=C 8-9=D 0-7=F Score _______________
Presentation Component
Read the Presentation Overview. View the Effective Presentation PowerPoint. Plan your presentation by creating a Google Slides outline with 25 slides or more include a one sentence description of what you plan to base your presentation on. Make sure that you share the presentation outline or send it to me.
Story Board Category
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Perfect-3
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Average-2
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Poor-1
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Spelling, Grammar and Mechanics
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Main Idea: Thoughtful, well articulated position
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Content covers all aspects of the unit
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Images & Videos: Thoughtful, well-articulated
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Originality
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Score: 14-15=A 12-13=B 10-11=C 8-9=D 0-7=F Score_______________
Social Media Component
Read the Social Media Overview. Plan your social media campaign by creating a Padlet page. Include on the page:
- 5 Memes and or Gifs related to your cause
- 2 Videos found online related to your topic
- 3 Articles related to your topic
- 1 link to a related professional organization or government agency
- Start a Change.org Petition
Social Media Over View
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Perfect-3
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Average-2
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Poor-1
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5 effective and related Memes or Gifs
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Videos: Are effective and related
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Articles: Informative and related to your cause
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Link to an appropriate ally
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Change.org Petition
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Score: 14-15=A 12-13=B 10-11=C 8-9=D 0-7=F Score_______________
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